Lowe’s has unveiled what it calls its industry’s first “interactive digital store twin,” the home improvement chain said in a press release Tuesday (Sept. 20). Debuting at technology firm Nvidia’s GTC conference, the “digital twin showcases a future in which store associates can visualize and interact with nearly all of a store’s digital data, giving them superpowers to optimize operations and localize plans to better serve customer needs.” As PYMNTS has noted, a digital twin is a digital version of a real-world item. That can mean something like a non-fungible token (NFT) of a pair of Nikes to the brick-for-brick virtual replica of Christie’s New Bond Street, London auction house…